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Customer Insight Executive / Database - Online Retail Fashion -

Job viewed 246

Permanent, Greater London, £23000 - £26000 per annum + Benefits
Online Fashion Retailer has a rare opening within the Customer Insight & Database Marketing team for a Customer Insight Executive. You will be responsible the development & delivery of database marketing activities including the Direct Marketing campaigns & using the in-house CRM system (smartFOCUS) as well as leading web analytics & interaction with key stakeholders in the business. Responsibilities include: * Interrogation of CRM database (smartFOCUS) * Formulation of data processing specifications and methodology * Management of queries against database and delivery of extracts to execute of dm campaigns across all channels/mediums * Evaluation and analysis of campaigns and marketing data * Production of management information (dashboards, promotional reports) * Development and exploitation of database * Interaction with internal business units to gather requirements and provide advice on customer knowledge * Interaction with IT to ensure smooth running of database, scheduled maintenance, updates etc * Adherence to quality assurance processes and Data Protection Act This is one of the Leading Fashion brands in the Online industry, if you have previous experience in a similar role & have used the smartFOCUS package (or something similar) please forward your CV in confidence to Ref: CIE-HM- P21762
Job Start Date	12/01/2010	Company	Profiles Creative
Closing Date	11/02/10	Company ref	CIE-HM- P21762
Agency Type:	Marketing	Sector:	See Job Description

Freelancers - only apply if you are specifically interested in this full-time position

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